Lowry's Blog

How Can RFID Technology Help Your Business?

On any given day the news is awash with the “big picture” of how RFID technology affects our lives. The question that comes to mind after reading these instances is, “How Can it Help My Business?” The key to business success is profitability, and the means to positive bottom line numbers is efficiency. Any president or CEO can look at the books and see that one portion or division of their business is under performing but it takes digging in deeper to find out why. Outside of looking at the bottom line, measuring efficiency can be very subjective.

RFID Visionary Passes Away:

Last month one of the founders of RFID technology, Charlie Walton, passed away at the age of 89 after blazing a trail of innovation that will be followed by many for years to come. With a passion for ham radios at a young age, it was natural that he would pursue a career path that would encompass the technologies behind them. He attended Cornell University to study electrical engineering and was then picked by IBM to work in their research labs in 1960.

RFID Chips Make Appearance at 2011 NYC Marathon

On Sunday, the New York Marathon will feature over 35000 athletes who will try to complete the 26.2 mile course that is not only physically grueling, but mentally taxing as well. Over 2 million spectators will line the course, many of which will hold up signs with messages of support, as their loved ones pass by. This year’s event is taking the support of the runners to a new level via the use of RFID chips and social media sites. Footwear maker, ASICS, will provide all runners with RFID tags that can be attached to their shoes though their “Support Your Marathoner” program.

GS1 Ratifies EPC HF Standard, Aerospace Tag-Data Amendment

The two standards will allow Electronic Product Code numbers to be used on high-frequency passive tags, and will permit aerospace and military users to encode their own identifiers as a prefix in the EPC.

Brownsville International Bridge Opens RFID Ready Lane

A more efficient way to cross the Gateway International Bridge was introduced Wednesday as a Ready Lane opened for passengers coming from Mexico into the U.S.

The Ready Lane uses radio frequency identification, or RFID, technology embedded in certain entry documents to speed up the process. Travelers with RFID-enabled travel documents, such as a passport card, passport, permanent resident ID, or a SENTRI card, can hold up their cards to a sensor, which will send the information to primary inspection.

Food-Industry Clients Encouraged to implement RFID Temperature Tags

Hartford Financial Services Group is recommending that its customers implement Intellefex’s RFID system. The Intellefex’s RFID system gives the client the ability to track the conditions under which fresh produce is transported throughout the supply chain. The purpose of this technology is to monitor temperature conditions at the pallet level. Ultrahigh-frequency (UHF) battery-assisted passive (BAP) tags with built-in temperature sensors are placed within each container, or on each pallet, allowing Intelleflex readers to capture all of the data.

Lost or Stolen Luggage at the Airport ~ RFID to the Rescue

Have you ever been the victim of lost or stolen luggage at the airport? ReboundTAG, based in the United Kingdom, has developed a new solution that will focus on preventing baggage theft or loss with the use of RFID technology.
Evidently, the permanent RFID tag enables luggage to be quickly and easily identified by the airlines and their personnel. Dubbed the Microchip Bag Tag, each tag is embedded with ReboundTAG’s ID and with 128 bits of space for airports and airlines to use with their own RFID sytems.

RFID Interference Tested for Potential Safety Issues for Emergency First Responders

The National Institute of Standards and Technology (NIST) has begun testing for firefighters and other emergency first responders to ensure that the alarm beacons will respond and operate accurately while in the presence of other wireless devices.

Museum of London Adopts NFC RFID Technology~

Calling all fans of the arts! The Museum of London, along with Nokia, began testing a system using Near Field Communication (NFC) RFID tags at two of its facilities. The new (NFC) RFID system will have the ability to provide vouchers, exhibit information, reservations and other data to users with NFC enabled phones. Current makers of NFC-enabled phones include Nokia, as well as Samsung, Nexus, LG, and Sagem. However, the museum management is wagering that this new technology will become available in more phones, and applications in the future.

Share@Site~Social Networking over RFID

Social network accounts using RFID technology? Bilpark Information Technologies and Promart Promotion recently announced the launch of Share@Site, a Social Networking over RFID (or SNoRFID) platform.
Share@Site allows event visitors the ability to update their social network accounts using RFID technology. Additionally, Share@Site can be used at events, festivals, amusement parks, tagging photos, instant comments, shopping credits, location-based contests.